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New Technology

Mobile Advertising – A New Frontier For Reaching Customers

In the past decade, mobile phone technology has increased at an incredible rate. Smart phones now allow for full web experiences and a proliferation of mobile applications and games. In addition to phones, computer tablets are booming in popularity and most have the same abilities as a phone, allowing users to tap into mobile networks and use the internet almost anywhere.
Those seeking to advertise products and services have a whole new avenue to reach potential customers. This ensures that wherever the phone user travels, the advertising travels with them.
1. Mobile Websites – Advertising on the web is ubiquitous in this day and age, and with fully html capable mobile phones, these web advertisements can reach a user base everywhere. As long as your website is optimised for viewing on a mobile device, this is a straightforward way to reach mobile web users, especially with the rise of portable tablets that can access the web on the go.
2. Games – Mobile games are often available for free on various marketplaces (Android, iPhone, Blackberry, etc.). Many of these games use advertising banners above or below the playing field in order to cover the costs of development and distribution. Taking advantage of this market allows a mobile ad to be displayed constantly whenever the game is played.
3. Applications – Along the same line as the games, many mobile applications are available in ad supported versions. This can allow for more pinpoint targeting; ad space can be purchased for applications that have something in common with the advertising, which can help ensure that the right customer base sees the ad.
In addition to simply posting mobile ads inside other companies’ applications, developing proprietary mobile applications to promote a company is a great way to bring in more customers. For companies that work in fields that utilize computer programs, offering free applications with limited capabilities can not only show customers what kind of things a company offers, but can also entice them to buy a fully functional version that contains all the bells and whistles.
Mobile ads are still a relatively new concept, and, for companies seeking to reach new clientele, mobile marketing is a fantastic way to reach a wide audience. It could well be a good move for your business to begin exploring this area of marketing now whilst the competition are not yet established. In the eyes of many industry experts this is the future, so best to get skilled-up now!…

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Define Technology

Internet, Phone Service Restored To All Customers

In February 2015, the Equality and Human Rights Commission produced new authorized guidance to clarify the muddle and misunderstanding” surrounding freedom of expression laws in Britain.2 The steerage covers numerous issues, including freedom of expression inside the context of online media and makes reference to the Strasbourg First Section judgement of Delfi AS v Estonia. Some argued that a web based information discussion discussion board is technologically indistinguishable from hosting providers such as social media/networking platforms, blogs/microblogs and others, where feedback are mechanically visible without human intervention and proactive human assessment of all person content is effectively inconceivable and dear.

This analysis is dominated by questions such as the degree to which customers are allowed to interact with on-line newsrooms/online journalists through emails; the extent to which on-line information sites offer discussion boards; and whether customers are allowed to touch upon tales or in different methods be concerned in the manufacturing course of.

In her study entitled The News Agency Goes Internet Mimma factors out that there have been a number of studies on the affect of those adjustments examined through the prism of journalism or the structural transformations throughout the industry, but few have been seen from the point of the view of the managers having to implement the adjustments of their organizations.

News organizations have three choices when it comes to controlling prices and increasing output; they will save on employees or have workers members work in another way; they can make compromises with regard to content or go for cheaper content material; and they can make use of technologies to switch staff, produce content or increase their audience.

Innovations of Radio Aliceincluded the instantaneous reporting of news within the type of callers telephoning directly into the radio broadcasts from demonstrations and other political events and the lack of centralised management over what voices or concepts could be expressed, a philosophy of openness that might later be taken up by Independent Media Centres in the digital era.…