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Latest It News

Three Degrees Required To Qualify For A Job In Search Marketing Firms

There are some three degree qualifications that may help you get a job in a search marketing firm. These firms help clients come up with search marketing campaigns and they are quite prestigious, so those who want a career with them should work towards earning these degrees. Still, degree or not, you can still get yourself a job in that firm. These firms do not really give a lot of attention on what is written on your papers or documents, or how your credentials are presented on paper. They are more results- and output-oriented, more concerned about what you can do for the company. That said, having a degree in one of the areas we are just about to look at can help you ‘get your foot in the door.’ Having a degree under your belt will give you the edge that will be required if you want to make a career in this particular field. Say, for example, there are two applicants for the job. They may be similar in all respects, particularly when it comes to skills and experience. But the one with the degree would definitely have an advantage.
The first degree qualification that may help you get a job in a search marketing firm is, as you’d expect, one in marketing. Often, the people who work in the search engine marketing firms have to liaise (almost on a daily, hour to hour basis) with the folks in the marketing departments of the client organizations they work in. This automatically gives those who have a marketing degree an edge. After all, they will be liaising with marketing people most, if not all, of the time. We have seen, in the recent years, the emergence of specialized degrees in the area of Internet marketing and if you have one of these, you can be truly attractive to the search engine marketing firms. Specialized marketing degrees are, however, rare, so it is hard to find people who have earned them. As a result, the firms opt to simply provide training for their marketing employees when it comes to internet marketing.
A search marketing firm would also most likely prioritize those who have a degree in information technology. Although search marketing firms are called such, they are actually heavily involved in information technology as well. Information technology people are skilled when it comes to web design, programming and the like. These are essential in search marketing firms. Therefore, they are also in demand in these types of firms when it comes to hiring and recruitment.
A communications degree is also attractive to search marketing firms when they are hiring new people for their workforce. A holder of a degree in communications is vital in the operations of a search marketing firm; for example, there are the copywriters. Furthermore, the firms often have to liaise with the public relations departments of their client organizations, and most of the folks in such departments turn out to have communications backgrounds. This makes it necessary for the search engine marketing firms to employ folks with similar backgrounds, in order to make the liaisons fruitful.…

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Technology Updates

Three Reasons Simulation Technology Should Revolutionize the Medical Industry

Aviation analogies are often used in discussion and analysis of medical quality issues. Both industries depend on the decision making of relatively few specialists to ensure the safety of their clients. In the case of both of pilots and clinicians, the smallest lapse in judgment can have a profound impact on human safety. The need for performance management in aviation launched a billion dollar flight simulation industry for approximately 75,000 flight crews worldwide. Death due to operator error has seen a dramatic reduction in aviation since the introduction of flight simulation technology. That and other process improvements have elevated aviation to one of the safest forms of travel.
Other studies show that 44% of physician-originated error results from a deficit in practitioner knowledge or skill. For an industry that is undergoing massive improvements in the quantity and efficacy of diagnostic and treatment options, the state of the art in disease training is surprisingly archaic. The primary method of delivering new information to physicians is still verbal and written. Medicine is well positioned to experience the benefits of simulation training.
Today web-based clinical simulation training is readily available and prepared to assist in the education and practice of medical professionals. Many note that it has the potential to alter the landscape of today’s medicine, providing quality education and unparalleled experience to today’s physician, nurse, and medical professional. There are many reasons how and why this educational tool can reduce human medical error in general. However, it is important to focus on three of the most important benefits of medical simulation and how it can alter the practice and understanding of today’s medicine.
1) Medical training in a consequence-free environment
When identifying, diagnosing, and prescribing in a virtual/web-based simulator, clinicians can feel more comfortable making decisions because they are in a consequence-free environment. If a clinician makes a serious error which results in patient injury or death in simulation, the likelihood of making the same mistake in clinical practice is significantly decreased.
2) Fewer restraints on clinical learning
Virtual patient simulators are available everywhere at once; the availability of high quality training is no longer constrained by access to classrooms, teachers, and experts. The medical student, nurse, or trained physician with access to a computer with an Internet connection is able to continue training at any time, day or night.
3) Reduced variability in clinical care delivery (i.e. fewer medical errors)
When training on advanced web-based simulators, such as , which utilize a “Quality Improvement Cycle”, a clinician’s treatment path is compared to best practices and, when available, medical guidelines, and medical error is quickly identified in a specific patient context. Recent studies ( ) demonstrate surprising efficacy in pre/post testing for simulation-based clinical learning.
Simulation training has the potential to revolutionize the medical industry by expanding training capabilities and ultimately enhancing clinical care standards. Its ability to train clinicians in a worry-free environment, easy accessibility, and ability to identify and remediate skill gaps suggest that simulation technology is well positioned to have a profound impact on the quality of healthcare training and delivery in the US.…